Mobile Phone Gambling – Bingo! There’s No Going Back Now

Posted by Jerry Whittaker on November 26, 2011 under Cell Phone Casino, Cell Phone Gambling, Free Mobile Casino Games, Free Mobile Poker Games, Mobile Bingo, Mobile Gambling, Mobile Gambling Casinos, Mobile Online Gambling, Mobile Online Poker, Mobile Phone Casino, Mobile Phone Gambling, Mobile Roulette, Mobile Video Poker | Comments are off for this article

By Jerry Whittaker

Operators of mobile phone gambling applications and software platforms are finding this form of gaming to be nothing short of phenomenally popular with fans. As more smartphones hit the market and the shift grows towards using these handsets, there is more uptake on gambling games and apps. Finall growth in this alternative channel for online gambling is starting to show serious uptake. Through slots and casino table games, sports betting, bingo, and more; mobile phone gambling now puts the power of the Internet, right in the palm of your hand.

In the UK there are a couple of preferred mobile phone gambling activities showing serious growth, one is mobile sports betting and the other is Britain’s favourite game…can you guess?…right it’s…Bingo! Yup bingo is the name of the game, and in a survey of one substantial affiliate member base alone (100 000+ members); this indicates that 47% of online bingo players own a mobile phone. 34% of the survey respondents also said they would be happy to play mobile bingo for real money, and 30% responded that they would play real money slots games too. We are looking at some pretty big numbers, and there is no going back now!

For some time now online bingo and other UK gambling concerns, have been making mobile phone gambling apps available, even though the uptake was initially much slower than was expected. The mobile scenario has done a double take, and backed by the fact that technology has advanced rapidly, and mobile social networking has instilled confidence in users, more and more bingo players are taking a leap of faith to put their money where their mouth is, on mobile. Android, iPhone and Web enabled mobile games are all readily available, and all games applications include fully integrated as well as encrypted payment systems. 65% of mobile bingo players make use of the Android OS, while only 16% make use of the iPhone and 19% are on Blackberry.

Mobile phone gambling games developers are taking advantage of this information as well as the fact that the tables have turned; and are taking a more serious look at mobile games developers. Mobile is no longer an afterthought it has become an ‘essential’. In fact Playtech recently purchased the Swedish mobile sportsbook developer – Mobenga, for a neat €23.8 million! They certainly had a need to fill this gap in their portfolio, and have recently signed a massive multi-year (and multi-million) deal with Gala Coral online. As part of the deal, Playtech gets Gala Bingo online as a client, as well as all other online operations, and they are also being charged with developing a brand new mobile sports betting facility for Gala.

Virtually daily in the online gambling news industry, we see mobile phone gambling apps being developed and launched. With the start of the new British football season for 2011 for example, quite a number of football-specific games and platforms have already been launched. In the meantime if you want to play mobile bingo, or any other gambling game in fact; there is more than enough choices to keep you busy.